In the world of fashion…Its either you make a mark or your follow the rest.
So when I first came across Mia Jafari you know she is a designer here to make a major mark.
I was first drawn to the designers beautiful prints & burst of colours through her beautiful scarves & printed dresses.
Although she is currently based in London I had the pleasure to ask designer a few questions about her collections.
Rejoice Canadians she is currently working on bringing her collection to Canada, but for the time being you can order any of her pieces from her website.
Here is my 3 Questions with Mia Jafari.
Check out Mia Jafari Website.
1.Introduce the designer that is Mia Jafari?
I graduated from Central St Martins and Goldsmiths and specialize in unique prints with whimsical aesthetics of Eastern landscapes exploding with uber-kitsch iconic perfumes, vintage Cartier and luscious cocktails. Now in my second season, my AW collection features a range of luxury silk scarves, kitsch knit sand beautiful bespoke dresses.
High quality and ethical production and manufacture are at the heart of my London based brand. From using the finest handpicked Italian cotton to make the knitwear, to the buttons that are specially dyed, to manufacturing the silk scarves in a small sampling studio in the UK; I have an on going investment in designing,sourcing and manufacturing my products in a way that is environmentally sustainable and ethical in its consideration.
2.What makes a print comes to life? How do you decide what you want?
I am constantly inspired by my Iranian heritage and living and dreaming
designer goods in London. I like to mix things up in my designs, have the unexpected which I think makes my prints come to life.
There’s a tremendous crossover between Bond Street iconography and traditional carpet design in my work. I am inspired by Persian carpets and luxurious commodities that come to life. For example in my ‘Summer Breeze’ scarf Cartier-esque broaches cascade around a cocktail glass, in ‘Asian Manhattan’ scarf crabs drag Miu Mius across the border.
When I create something that makes me smile I know its what I want!
3.Who would you like to dress?
When I designed the collection I imagine a bird of paradise in the Amazon
making her nest from Chanel lipsticks, Dior sunglasses, Christian
Louboutin, vintage Cartier and treasures found from her travels… The
type of woman I picture wearing my scarves is like that bird of paradise!
She is not defined by a particular time or place but rather her spirit fun-loving, playful with a sense of humour. She likes to make an entrance.
If I had to pin this identity down I would say the scarves epitomize the
spirit of the new wave of independent female singers coming out like Marina and the Diamonds and Jessie J.
I am in love with Mia scarves, they are just beautiful.
Here are a few of my favourites.
- The Social Cupcake (www.thesocialcupcake.ca)